Categories

Every app in the Stayblox App Store attaches to one to three categories — flat, specific, Shopify-style: "Cookie Consent", "Event Booking", "Live Chat". The first category you pick is the primary one, shown on store cards and search results; the others make your app appear in additional places. A cookie banner that also generates privacy policies lists under both Cookie Consent and Legal.

Categories roll up to browse groups ("Website", "Marketing & Conversion", "Finance & Compliance") that organize the store's filter UI and the submission picker. Groups are derived from the category — you never pick one, and an app never stores one. A multi-category app surfaces in every group its categories belong to.

A few rules of thumb when picking where your app fits:

• The store lists optional apps, not built-in features. Anything every host gets out of the box (the booking engine, the availability calendar) is not in the store and has no category. If only some hosts need it, it's an app under the relevant category.
• Pick what the app literally does. Each category is one plain-language concept, never a compound bucket. If your app genuinely does two things — session replay and heatmaps, email and SMS — attach both categories instead of settling for the vaguer one.
• Lead with the primary. Order matters: the first category is the one shown wherever only one fits.
• Keys are stable and append-only. A category key never changes or splits, even if its label is later reworded, so filters and saved selections keep working. New specificity arrives as a new sibling category, never by breaking an existing key.

The full taxonomy below is generated directly from the platform's category system, so it always matches what you see in the submission form.

App Store categories, derived from app/Enums/AppCategoryGroup.php and app/Enums/AppCategory.php. When you submit an app you pick up to three categories — the first is the primary shown on store cards; the browse groups below only organize the store's filter UI and are never stored on an app. Category keys are stable and append-only: a key never changes or splits even if its label is reworded — new specificity arrives as a new sibling category.

Channels

Group key: channels

Category	Key
Channel Managers	channel_managers
OTA Connectors	ota_connectors
Calendar Sync	calendar_sync
Metasearch	metasearch

Revenue & Pricing

Group key: revenue

Category	Key
Dynamic Pricing	dynamic_pricing
Market Data	market_data
Upsells	upsells

Marketing & Conversion

Group key: marketing

Category	Key
Ad Pixels	ad_pixels
Conversion Tracking	conversion_tracking
Attribution	attribution
Retargeting	retargeting
Email Marketing	email_marketing
SMS Marketing	sms_marketing
CRM	crm
Social Proof	social_proof
Reviews	reviews
Loyalty	loyalty

Website

Group key: website

Category	Key
Event Booking	event_booking
Cookie Consent	cookie_consent
Accessibility	accessibility
SEO	seo
Translation	translation
Widgets	widgets
Popups	popups
Forms	forms
Banners	banners
CMS	cms

Guest Experience

Group key: guest

Category	Key
Live Chat	live_chat
Inbox Channels	inbox_channels
AI Assistants	ai_assistants
Online Check-in	online_checkin
ID Verification	id_verification
Guest Screening	guest_screening
Guidebooks	guidebooks

Operations

Group key: operations

Category	Key
Cleaning	cleaning
Maintenance	maintenance
Task Management	task_management
Smart Locks	smart_locks
Noise Monitoring	noise_monitoring

Finance & Compliance

Group key: finance

Category	Key
Payments	payments
Accounting	accounting
Tax	tax
Damage Deposits	damage_deposits
Insurance	insurance
Authority Reporting	authority_reporting
Legal	legal

Analytics

Group key: analytics

Category	Key
Web Analytics	web_analytics
Product Analytics	product_analytics
Session Replay	session_replay
Heatmaps	heatmaps
Tag Management	tag_management
Dashboards	dashboards

Automation & Developer

Group key: automation

Category	Key
Custom Code	custom_code
Integration Platforms	integration_platforms
Developer Tools	developer_tools